WTT World Table Tennis Federation: the cumulative audience number of the three events in October is nearly 1 billion
BEIJING, Nov. 18 (Xinhua) — According to the news of WTT World Table Tennis Federation, three large-scale table tennis competitions held in China by International Table Tennis Federation and WTT World Table Tennis Federation brought gold October belonging to table tennis, the performance of these three events on TV broadcasting and digital media platforms has also set a new record.
It is reported that the three events are broadcast in 135 countries and regions around the world, with a total of 0.932 billion viewers worldwide. According to statistics, the number of spectators who have watched at least one of the three events is 0.255 billion, and the cumulative number of plays is as high as 2.25 billion.
International Federation of Asian nations and WTT World Table Tennis Federation are committed to bringing wonderful content to different audiences through all its digital platforms, and the series has been a complete success in social media promotion, it is a full affirmation of this digital media strategy and implementation results.
Steve Danton, CEO of ITTF group, said: “October 2022 will be the watershed of table tennis. In this month, the series of international federation and WTT events held in China can be described as wonderful. The TV ratings show that the fans are firmly locked on the screen and did not miss any minute.” (Finished)