Eight departments: by 2025, the total scale of outdoor sports industry will exceed 3 trillion yuan.
BEIJING, Nov. 7 (Xinhuanet) recently, the General Administration of Sports, the Development and Reform Commission and other eight departments jointly issued the notice of “outdoor sports industry development plan (2022-2025)” (hereinafter referred to as “planning”), by 2025, outdoor sports facilities will continue to increase, the popularity will greatly increase, and the number of participants will continue to increase. The total scale of outdoor sports industry will exceed 3 trillion yuan.
The plan pointed out that by the end of 2021, the number of outdoor sports participants nationwide had exceeded 0.4 billion. At present, China’s outdoor sports industry is still in the early stage of development, and the market potential needs to be further released. By 2025, 100 national famous brands of outdoor sports events and festivals will be built.
The plan also defines the future goals. By 2025, the high-quality development of outdoor sports industry has achieved remarkable results, basically forming effective connection between supply and demand, coordinated development between industry and ecology, the development pattern of product and service brand demonstration and continuous innovation of business format and mode. Outdoor sports facilities continue to increase, the popularity has greatly increased, the number of participants has been increasing, and the total scale of outdoor sports industry has exceeded 3 trillion yuan.
By 2035, the outdoor sports industry will be larger in scale, better in quality, stronger in power, more energetic and safer in development, which will promote people’s physical and mental health, enhance their sense of acquisition and happiness, it is an important force to promote the high-quality development of sports industry and the construction of sports power.
The plan proposes that outdoor sports consumption policies will be improved. Give full play to the role of national sports consumption pilot cities and demonstration cities, and take outdoor sports consumption as an important content to promote sports consumption. Areas where sports vouchers are encouraged to be issued include outdoor sports consumption in the scope of use. Encourage all kinds of fitness activities to tilt to outdoor sports and stimulate the enthusiasm of the masses to participate in outdoor sports.
The plan says that it will innovate new scenes, new models and new formats of outdoor sports consumption. Promote technology to empower outdoor sports scenes, develop online products and services such as intelligent riding, intelligent rowing, and simulated flight, and create a new consumption model for online and offline collaborative development of outdoor sports. Encourage the delayed operation of conditional outdoor sports venues and tap the potential of outdoor sports consumption at night.
The plan emphasizes that establish and improve the safety working mechanism of events, and formulate various risks and emergencies that are prone to endanger public safety and the personal safety of participants during the events, including medical treatment, rescue, safety risk prevention and emergency disposal plans including fire protection, etc., establish and improve the “fusing” mechanism of event activities, and implement the main responsibility of safety.
Build a government-led and social participation outdoor sports rescue team system, develop social emergency forces, and encourage the formation of outdoor sports rescue volunteer team. Strengthen emergency training, early warning control, rescue drills and other work, improve the rescue logo, optimize the rescue process, apply science and technology to improve the rescue efficiency, and improve the outdoor sports emergency rescue service system integrating rescue and transportation.
The plan finally mentioned that plus-sized policy support, earnestly implement all kinds of tax preferential policies that the state supports the development of sports industry, and encourage all regions to make full use of existing capital channels to support the development of outdoor sports industry. Encourage the development and utilization of collective construction land and “four Wasteland” (barren hills, ravines, barren hills and barren beaches) land to develop outdoor sports industry; Strengthen supervision and management, strengthen the quality monitoring and daily supervision of outdoor sports products, plus-sized the crackdown on illegal activities, etc.